When the Press Stops: A Pause, Not the End
If you had told me a year ago that I’d be writing this, I wouldn’t have believed you.
Wild Pine & Company’s graphic apparel business has been my pride and passion — from printing spirit wear for schools to designing custom pieces for families, teams, and small businesses. For three years, I built something personal, powerful, and full of purpose.
But life doesn’t always follow the script we wrote in our planner.
After a whirlwind of unexpected legal chaos, our family was forced out of our home the same home that also housed all my printing equipment and supplies. I tried to hold on. I wanted to believe I could keep going. I told myself we’d be in a rental soon, that I could rebuild quickly. That this was just temporary.
But as of now, trial has officially been set for Spring 2026. And with that, the reality hit hard: the graphic apparel side of Wild Pine is going on pause.
This isn’t an easy announcement. There’s grief in letting go of something you built with your bare hands and endless late nights. There’s guilt when you feel like you’re letting people down, even when it’s out of your control.
But here’s the magic part: I own this business.
That means I don’t have to close the door permanently — I just get to shift. Pivot. Adjust. Reimagine.
Owning my own business gives me the freedom to evolve, not just survive. Right now, that means leaning into digital products, courses, and helping other business owners grow with what I’ve learned over the years. It means making room for new things while giving the old things space to breathe.
This isn’t failure. This is a redirection.
And when the time comes when the dust settles, and the doors to Wild Pine’s press room reopen, you better believe it’s going to be stronger, more intentional, and even more rooted in resilience than before.
So for now, the press stops. But the purpose? It’s still printing loud and clear.
If you’ve supported Wild Pine through spirit wear, custom apparel, or just a kind word, thank you. I’m not going anywhere. I’m just walking a different part of the journey right now. And I hope you’ll still walk it with me.
Stay wild,
Shannon
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